Thursday, 2 October 2014
Importance of Standards & Certifications
ISO and other industry specific certifications set standards to improve efficiency, quality and transparency of organisations. They help create best practices and assurances. The requirements, specifications and guidelines established by standards or certifications measure the consistent quality of products, operations and/or services including safety, security and reliability.
For service providers, they measure the quality of services delivered and gives assurance to customers that the processes followed by the service provider adhere to international best practices. In the Middle East specifically, organizations typically adopt either European or American standards. Enterprises and SMEs in the region strive to obtain ISO and other relevant international certifications to benchmark their services with international competition.
Highlighted below are some of the benefits of certifications:
1) Cost efficient management processes – Certifications contribute to overall cost efficiency and also ensure consistent quality of services of products
2) Customer Satisfaction – Being accredited with a standard or certificate enhances the legitimacy of the organization, helps CRM (Customer Relationship Management) and improves sales
3) Lowers trade barriers – Standardized certifications can assist businesses with global market growth as it lends credibility to an enterprise
In essence, having such an accreditation from an industry institution is extremely valuable and lends credibility to an organization. It also ensures companies streamline their operational priorities according to demands within the industry and from customers.